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Fisher-Price to launch the “iTod”,

just isn’t cutting it these days for kids it seems. Fisher Price are cutting in on
the digital music market, for toddlers.

Fisher-Price will launch the “iTod”, its first MP3 player aimed at infants, this summer.
The device comes with tiny volume-restricted headphones, while an iTunes-style online
store will sell parentally approved songs for the player.

The £45 device will come loaded with six songs and two spoken-word stories. Toddlers
unable to read will rely on icons to symbolise each song, such as a star for Twinkle,
Twinkle Little Star.






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